FOR IMMEDIATE RELEASE
Contact: John Refo: 202-261-6469 or refo@GreenBiz.com
FREE GUIDE TO ENVIRONMENTAL RESPONSIBILITY FOR
SMALLER COMPANIES PUBLISHED IN SPANISH
WASHINGTON, D.C., December 18, 2003 - Green Business Network,
producer of GreenBiz.com <www.greenbiz.com>, and ifPeople
<www.ifpeople.net>, which works to create value in businesses
and institutions by incorporating sustainability, have produced a
Spanish-language edition of a popular and comprehensive environmental
resource guide for smaller businesses.
Mejorando el Impacto Ambiental de Su Empresa ("Greening Your
Business: A Primer for Smaller Companies"), a free, downloadable
14-page guide, covers a full range of environmental issues
encountered by smaller firms across all sectors. Major sections cover
reducing waste, energy and water efficiency, toxics and hazardous
substances reduction, meetings and travel, product life cycle, and
green building design and construction.
Each section offers an overview of the topic, some basic tips, and
links to additional resources.
The original guide was produced in English by Green Business Network,
a Washington, D.C.-based nonprofit that produces GreenBiz.com
<www.greenbiz.com>, ClimateBiz.com <www.climatebiz.com>,
and other free inforomational Web sites. The guide was translated and
adapted by ifPeople, which works with companies and organizations in
the US and Argentina to implement responsible practices.
Both the English and Spanish editions may be downloaded by going to
<www.GreenBiz.com/go/primer>. "We believe the Spanish
edition of "Greening Your Business" will bring valuable
info to thousands of smaller companies that can benefit from the
lower costs and improved efficiencies that can come from voluntary
environmental initiatives," said Joel Makower, founder of Green
Business Network. "We are committed to extending our reach by
bringing this type of hands-on information to new audiences."
"The Spanish-language adaptation of the "Greening Your
Business" guide is an important step in providing practical
tools that improve the environmental awareness and performance of
small businesses throughout the Americas," said Christopher
Johnson, director of If People. "By putting the guide in the
hands of Latino business people, we are promoting access to knowledge
and best practices that contribute to more sustainable
communities."
Founded in 1999, Green Business Network provides information and
training to companies of all sizes and sectors. It harnesses the
Internet to bring authoritative, accurate, and balanced information
and resources to the private sector. Its flagship site, GreenBiz.com
<www.greenbiz.com>, is visited by more than 1.5 million
visitors a year. GBN is a project of The National Environmental
Education & Training Foundation, created by an act of Congress in
1999 to advance environmental education in its many forms.
If People, Innovation for People, was founded to provide quality,
effective services in a socially responsible and ecologically
sustainable way. if People works with clients from diverse sectors
and industries to identify and capitalize on opportunities for
creating value with economic, ecological and social benefits. If
People services provide Information for Innovation, Responsible
Technology and Sustainability Consulting. The knowledge and
experience gained is shared through its bilingual website
<www.ifpeople.net>.
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